Search Engine Optimization (SEO)
Whether it is someone looking for golf balls, a local mortgage lender or a purchasing agent in need of three thousand instrument panels, the internet is where it happens. Unfortunately, most websites are only being used as an online brochure. Moving your website to the top of Google and other major search engines will transform it into a powerful source of business development. Many of our clients have told us that our website optimization services generated more sales for their company than all other forms of advertising combined.
There are
two things to consider when pricing search engine optimization
services:
1). The internal process of making your website search engine
friendly (which is based on how many search terms you would like
to target)
2). The external process of link building (absolutely crucial -
especially for Google and is based on how many incoming links
you need to require to outrank your competitors). For
example, somebody wanting to show up for Leslie's Painting
Company would require far less links than somebody who wanted to
show up for the words cell phones. While the internal
efforts for both websites would require virtually the exact same
optimization efforts (i.e. title tags, head tags, alt tags, well
written content, site map, etc.), the external efforts is where
the pricing would dramatically change.
IES offers extensive key phrase research, on-page optimization changes, strategic title tag adjustments, internal link structure, and navigational improvement. IES also provides a competitive inbound link analysis and a variety of link building services such as submissions to directories (who are known to generate direct click through traffic and valid inbound links), article and press release writing/submissions (see business writings). Once your initial term has ended and at no obligation, we offer renewal plans in efforts to continue to monitor and maintain your new rankings. We are here to be your long term partner for success.
Contact us today for a free (no obligation) quote.
